6. Better User Experience
Google keeps a close eye on how users behave with your content. As such, user experience is one of the key factors in improving your search rankings.
Page speed plays a vital role in improving the user experience of visitors on your site.
Here are a few other tips to ensure that users have a good experience when they visit your site:
- Use subheadings: Proper use of subheadings (H1, H2, H3) helps Google understand your content better and makes your text more accessible to readers.
- Make your content visually appealing: Several studies indicate that visuals help people understand your content better. Use relevant images, videos, and screenshots to illustrate your points.
- Avoid using intrusive auto-popups: Popups are not just bad from an SEO perspective, but they also end up annoying your visitors. Since 2017, Google has been penalizing sites that use intrusive popups. So use popups sparingly. If it is absolutely necessary for you to use them to grow your email list, use exit-intent popups, or display them to users who have spent at least 5 minutes on your site. This pop-up hopefully is not annoying as it is at your command!
- Use white space: White space is a fundamental aspect of good design. According to Crazy Egg, white space between paragraphs and in the left and right margins increases comprehension by 20%. So consider using white space to make your content more legible and grab user attention.
Read more about nine essential SEO practices for your website
6. Better User Experience
Google keeps a close eye on how users behave with your content. As such, user experience is one of the key factors in improving your search rankings.
Page speed plays a vital role in improving the user experience of visitors on your site.
Here are a few other tips to ensure that users have a good experience when they visit your site:
- Use subheadings: Proper use of subheadings (H1, H2, H3) helps Google understand your content better and makes your text more accessible to readers.
- Make your content visually appealing: Several studies indicate that visuals help people understand your content better. Use relevant images, videos, and screenshots to illustrate your points.
- Avoid using intrusive auto-popups: Popups are not just bad from an SEO perspective, but they also end up annoying your visitors. Since 2017, Google has been penalizing sites that use intrusive popups. So use popups sparingly. If it is absolutely necessary for you to use them to grow your email list, use exit-intent popups, or display them to users who have spent at least 5 minutes on your site. This pop-up hopefully is not annoying as it is at your command!
- Use white space: White space is a fundamental aspect of good design. According to Crazy Egg, white space between paragraphs and in the left and right margins increases comprehension by 20%. So consider using white space to make your content more legible and grab user attention.
Read more about nine essential SEO practices for your website